Lehrinhalte
The objective is to provide a selective primer on social network theory in the area of management information systems. Social network research is somewhat unique in that it asks questions not only about characteristics of people or organizations, or even about characteristics of relations among people or organizations, but about the pattern or structure of these relations. That requires both different theories and different research methods. Therefore this course is a hybrid of concepts and methods. For the theoretical concepts and mechanisms, we will draw mostly on literature in economics, information systems research, sociology and organization research since this is where much of the theory and best research has originated. For the methods, we will draw on literature in computer science and graph theory and focus on basic quantitative tools and use freeware/shareware software tools for simple data analysis problems, e. g. analyzing friendship networks based on data similar to Facebook data.

Voraussetzungen
Electronic Markets
Volkswirtschaftslehre I

Further Grading Information
After the courses the students are able to
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[*]carry out basic analysis of social networks.
[*]understand the value and the limitations of decision support systems.
[*]select the right strategy in decision situations and decision processes.
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Semester: WT 2019/20