Lehrinhalte
Foundations and principles of digital platforms and ecosystems, strategies for electronic markets and in the platform economy, essential building blocks of digital business models, different types of digital business models (e.g., Sharing Economy, Crowdfunding, Freemium), management concepts of digital transformation
Foundations and principles of digital platforms and ecosystems, strategies for electronic markets and in the platform economy, essential building blocks of digital business models, different types of digital business models (e.g., Sharing Economy, Crowdfunding, Freemium), management concepts of digital transformation
- Lehrende: Alexander Benlian
Semester: WT 2020/21